Ernesto Perez-Carrillo Jr. is well known in the business, and his father, Ernesto Sr., built the El Crédito. He began producing El Credito cigars in 1969, and then taught Ernesto Jr. everything he knew about tobacco and rolling which he had learned in Cuba. Together, they built a multi-million dollar business in Little Havana in Miami over the years to come.
The boom of the 1990s brought more business than the El Credito Cigars’ Miami factory could handle, so a new one in the Dominican Republic had to be built to keep the business going. Ernesto Jr. eventually sold the business to General in 1999.
With acquisitions and mergers taking place between the 1990s and present day, General is now the second largest producer in the world. They continue to produce El Credito cigars.
General boasts over 6000 employees in the Dominican Republic and Honduras. They have become very good corporate citizens in these countries. They have assisted with everything from education to growing and teaching the citizens how to grow fruit, produce, meat, and dairy, and how to improve their lives through an ongoing effort that General continues to fund.
General began as a wine merchant and tobacco merchant company when Ferdinand Cullman emigrated from Germany to the United States in 1848. It began as Cullman Brothers, and generations continued to work in the wine and tobacco business. Eventually over time, they began to manufacture smokes from the tobacco that they once had only sold to other companies for that purpose. By 1944, the business was in full swing, still only selling tobacco to cigar producers.
It was in 1960 that Cullman Brothers had the opportunity to purchase General, and they jumped on the chance. They went on as General to purchase Temple Hall, a factory in Jamaica which manufactures the brand, Macanudo. To this day, the Macanudo is still rolled by hand even though it is a top selling product in the United States.
Many people review them as being woodsy in flavor and robust. It produces a nice amount of smoke and also features notes of chocolate from the first draw all the way through to the final third and nub. Some other El Credito cigars also offer up flavors such as cola and even a hint of beef jerky. Basically, some of the El Credito cigars are described as having a lot of meat flavoring or smoked meat flavoring in their flavor profile.
When you try an El Credito smoke, it is obvious that there is a long lasting history of Cuban artisans at work in each and every draw. From the wonderful tobacco that is masterfully blended by skilled blenders to the extremely knowledgeable rollers who present you with a great bodied stick that has no soft spots, it is apparent that this is a quality tobacco product. These have a very colorful past that links them back to the very roots of the tobacco business and has generations of skill and perfection to offer in each and every draw.